Aside from her vocals, Franklin is also a songwriter and producer. San schooled me about the meaning of "El Shaddai" when I asked, saying its a Hebrew name meaning "God Almighty." The new single is co-written and co-produced by Franklin and John Matt Clark.

"We're living in a political pandemic. I hope we get back to the name of Jesus Christ. We know how He provides," she pointed out.

San Franklin hopes that listeners of the "El Shaddai (God Almighty)" single find comfort in past experiences when Almighty God came just-in-time. I call it God's timing. "El Shaddai (God Almighty)" was originally on her 15-track debut album "The Free Project" (Enon Music Group) in 2020.

"There are a lot of things we subscribe to in His name," San said. "We have to understand His name...His character."

Enon Music Group has San Franklin on tour, the "I Still Believe" tour. The tour also features performances from labelmates Zak Williams & 1 AKORD, Jamar Esaw & Triad 4 Christ and Dr. Alyn E. Waller. Franklin's music career spans over 40 years as a sought-after vocalist, arranger, vocal producer, and background vocalists in Gospel, Country and R&B genres. She serves as Senior Pastor at The Love Center South Church in Nashville.

Franklin contributed to the 2023 album "The Urban Hymnal" of Tennessee State University Aristocrat of Bands as a featured vocalist on their single "Purpose." That album won a Grammy Award for "Best Roots Gospel Album" adding that honor to her own credits. Franklin has recorded also with Yolanda Adams, Jill Scott, The Clark Sisters, Donnie McClurkin and Cece Winans. She also founded the Kingdom Love Worship Center in Nashville.

"When you don't know Him, you can't say (what He would ask you to do)," said Franklin, a Chicago native, as we ended our interview on the release of the "El Shaddai (God Almighty)" single. www.EnonMusic.com/artist/san-franklin/

El-Jay was on a path to becoming a basketball star, playing on his college's basketball team when he was injured. At the same time this was happening, his grandfather passed away. All this made El-Jay reconsider all things in his life.

"I realized tomorrow is not promised," he said when we were discussing how he began his music career.

That's when El-Jay decided to follow his heart into the music/entertainment industry. Since then, he has created a path as a music star, so watch out world, El-Jay is making his mark. He should have known it was in his blood, because he is from a multi-platinum/two-time Grammy winning father that we know as Rome.

Since realizing "tomorrow is not promised" El-Jay did not waste another minute and started doing what he felt was his "calling." His "What You Wanna Do" single release's music video has over two million views, his "I'm the Winner" featuring LA Buck has over five million views and his "Lovesick" has over a million views. El-Jay's The Real El-Jay TV YouTube Channel has 39,000 subscribers and I must say the music videos on El-Jay's channel are very entertaining - he is a real showman. The kind of videos you go back watching again and again.

All that was achieved before his distribution deal with Roc Nation. El-Jay said he was at it for 10 years before the distribution deal. So, now that the multitalented artist has that deal and a new management team at Fully Focused Management (Mark Vixama), he is about to blow-up even more.

"One of their reps contacted one of my people and said they were interested in releasing my music and booking shows for me," El-Jay explained when I asked about how he received a distribution deal with Roc Nation.

"Shout out to Benji, Grammy nominated...his beat had that...feel," El-Jay said all of a sudden about the producer of his new "Special Project" single, as I commented about how awesome the production is. "I do my own recording. Me and my guy T - Tyrone Diggs - we wrapped that joint up in two days."

Roc Nation was founded by Jay-Z and Live Nation in 2008. For Jay-Z that meant $150 million, 10 years of a 360 partnership with Live Nation. A deal he would renew in 2017 for $200 million. Those signed to Roc Nation include Rihanna, J. Cole, A$AP Rocky, and Alicia Keys.

The "Special Project" single, produced by Grammy nominated Benji Frank$, is from El-Jay's upcoming EP "Letter 2 Self."  www.El-Jay.com www.RocNation.com

SYNDICATED COLUMNIST: Dr. Eunice Moseley has an estimated weekly readership of over one million for her column The Pulse of Entertainment. She is the publisher of the digital magazine www.ThePulseofEntertainment.com, which has an estimated 160,000 visitors a month. An entrepreneur, Dr. Moseley’s company, Freelance Associates, is a business management/public relations strategic planning and consulting firm that is celebrating 32 years in 2025. Dr. Eunice also serves as professor for the School of Business at Stanton University in Anaheim, California and serves as promotions director (at-large)/journalist and business consultant for The Baltimore Times. Dr. Moseley founded the Uplifting Minds II Foundation (www.UpliftingMinds.com) in 2023, a 501 C3 with a mission to empower the underserved through three major programs – One Stop Business Shop, the ULMII Professional Conference and the ULMII Academy (business management and public relations). EVENTS: "Uplifting Minds II" Entertainment Conference (ULMII), was launched by Dr. Eunice in 1999, to educate aspiring artists/musicians about the business of entertainment – www.UpliftingMinds2.com. Next ULMII Entertainment Conferences for Baltimore on Saturday April 18, 2026, presented by Security Square Mall and The Baltimore Times, and for Los Angeles on Saturday, November 7, 2026, presented by The Pulse of Entertainment and the ULMII Foundation. The ULMII conferences are free with virtual access via Zoom. ULMII entertainment conference offers a Professional Panel Q&A Session, a Professional Talent Showcase and International Talent Competition where the top three scored acts receive the ULMII Best Act Award and over $20,000 valued in prizes/product/services and cash!